Image Credit: Connor Mollison
Jonathan Todd
Chief Economist
Jonathan is an economist with over a decade’s experience in impact assessment and evaluation, and high-level policy experience, particularly within the cultural and creative sectors.
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LOCATION
Europe
CLIENT
Festivals Edinburgh
SECTOR
Projects Sectors
EXPERTISE
Earlier this week, Festivals Edinburgh and BOP released the findings for the 2015 Festivals Edinburgh Impact Report.
With the help of more than 30,000 survey respondents, our report quantifies the economic, social and cultural impact of the twelve Edinburgh Festivals represented by Festivals Edinburgh. The report confirms the significant contribution that Edinburgh Festivals make to the quality of life, international reputation and economic strength of Edinburgh and Scotland.
Key findings from our study show that:
Edinburgh festivals attracted audiences of more than 4.5 million in 2015, with satisfaction ratings of 95% for the Festival offer.
The twelve festivals generate a significant economic impact of £280 million in Edinburgh and £313 million in Scotland.
The festivals play a major role in year-round audience development, with 68% of respondents stating that attending the Festivals made them more likely to attend another cultural event.
Position the city region as a leading international destination with 94% of respondents stating that the Festivals are part of what makes Edinburgh special as a city.
The study takes a holistic approach to assessing impact that considers social, cultural and economic effects. This approach of assessing the ‘all-round’ value of the Festivals was ground breaking when BOP pioneered it for the 2010 Festivals Impact Study, and was the first study of its kind – not just for the twelve Edinburgh Festivals, but more widely in the Festivals and events sector.
This current study follows on from the methodology developed in 2010 and provides the first directly comparable data on the impacts of the Festivals at a five-year follow-up stage.
You can download the full report below.
– Bronwyn McLean, Consultant
ABOUT US
EXPERTISE
A global research and consulting practice for culture and the creative economy
The report outlines the findings from a major study into the international activity of the Arts Council England-supported cultural ecosystem.
International Activity Report
Arts Council England
BOP Consulting was appointed to outline a pilot for a Creative Worker Income Guarantee for Brighton & Hove, working on behalf of the University of Sussex and the ABCD Cultural Recovery Programme.
Cultural, Creative and Collective Recovery: Exploring a Creative Worker Income Guarantee
University of Sussex
The report on how global cities tackle climate change with cultural policies and programmes. Insights from the World Cities Culture Forum's latest report.
The Green World Cities of Tomorrow: Culture and Sustainability – Special Report Prepared for WCCF Global Conversation
World Cities Culture Forum (WCCF)
Unique case guide is co-produced with the participating cities of WCCF, highlighting city examples and a global cities approach to evidenced-based policymaking.
Culture Counts: New Approaches to Evidence Based Cultural Policymaking in World Cities
World Cities Culture Forum (WCCF)
Working alongside CRAIC, a new research and collaboration centre at Loughborough University, we conducted an extensive survey of virtual production assets throughout the United Kingdom to map the country’s growing ecosystem.
Mapping the UK's Virtual Production Ecosystem
Loughborough University
The World Cities Culture Report (WCCR) 2022 builds on the ground-breaking 2018 and 2015 Reports. It gives insights on the major challenges world cities facing.
World Cities Culture Report 2022
World Cities Culture Forum (WCCF)
BOP's contribution to the 2nd edition of the report UNESCO's Global Creativity Report, examining policies safeguarding the creative and cultural sectors.
UNESCO's Re|Shaping Policies for Creativity Report – Addressing culture as a global public good
UNESCO
Our strategy will guide the creation of a new digital service aiming at supporting and developing the creative scene in Downtown Kingston.
Leveraging the creative potential of Downtown Kingston through technology
Inter-American Development Bank - IDB
Our research into the UK's high streets found that 69% of people think culture on their high street makes their area a better place to live.
Culture: The cornerstone of the UK’s high streets
Arts Council England
BOP’s updated Handbook for the Inter-American Development Bank sets out strategies for sustainability and urban resilience
Creative and Cultural Industries and Urban Revitalisation in the post-COVID era
Inter-American Development Bank - IDB
We investigated the potential impact of AI for European cultural and creative businesses. Explore the transformative opportunities AI brings to industries.
Opportunities and Challenges of AI for the Cultural and Creative Industries
European Commission
Published today: ‘Design for Good: 90 Years of the RSA Student Design Awards’, a new publication from the RSA, co-authored by BOP
A History of Bright Ideas: 90 Years of the RSA Student Design Awards
The Royal Society for Arts (RSA)
Research in the Gulf Co-operation Council States in collaboration with British Council and BOP Consulting helps identify opportunities for festival development.
An evidence-base for the growing Gulf festivals sector
British Council
Our research into the museum workforce is launched, emphasizing the importance of conscientiousness and advocating for a diverse and well-supported sector.
Conscientiousness, optimism, and curiosity
Museums Galleries Scotland
BOP’s report on creating a healthy night-time economy for the Nanjing City Government demonstrates the importance of cross-cutting policies.
Creating Healthy Night-time Economies in World Cities
Nanjing Creative Center
Findings from our work at Great Ormond Street Hospital reveals how visual arts enhance the patient, visitor, and staff experience.
Creativity in health settings
GOSH Arts
How is China influencing the future of Cultural Tourism? China's cultural infrastructure projects are redefining the global tourism landscape.
Cultural Infrastructure for the 21st Century
Chengdu Media Group
Our new report for UNESCO sets out the huge global impact of COVID-19 on the cultural sector. We estimate $750 billion lost for the CCI and 10 million job cuts.
Economic impact of COVID-19 on the Cultural and Creative Industries
UNESCO
Our analysis of the strengths and challenges of music in the Midlands report published for Arts Council England.
Hitting the right notes in the Midlands
Arts Council England