Image Credit: Jamie Davies on Unsplash
Jonathan Todd
Chief Economist
Jonathan is an economist with over a decade’s experience in impact assessment and evaluation, and high-level policy experience, particularly within the cultural and creative sectors.
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Culture is experiential in nature and is encompassed by interactions of an intangible nature, whether it be through a theatre performance or a museum showcase.
But how has the pandemic affected culture on the high street and what kind of place does culture have in a post-pandemic world?
In July 2021, we published our report for Arts Council England on the potential and drive for bringing more cultural experiences to high streets in which we presented a thematic literature review, results from our polling survey, and a series of case studies.
Our key findings:
During 2020, with more than 17,500 chain store outlets closing on the high streets, culture has remained more resilient despite the restrictions of the pandemic;
Half of adults (50%) reported that they would want to see more cultural experiences on their high streets. Those within the 25-34 age range and those identifying as black Britons expressed this sentiment even more strongly, with 54% and 57% of these respective groups expressing their preference for more cultural experiences along the high street;
High streets have an untapped audience with younger people, as evidenced by 25% of those aged 18-25 reporting that they expect to spend more time on high streets post-Covid;
About 62% of UK adults agreed that the presence of cultural experiences on the high street increase their civic pride in their local area, particularly for women, those in the North and Midlands, and those aged 55-64.
In comparison to retail, culture requires more in-person experiences and therefore may require greater coordination in terms of events and space management, marketing, and place branding.
Strengthening the presence of cultural experiences on the high street can allow local areas to resist widespread closures with the move of retail to online platforms. In particular, in a post-pandemic context, high streets should recentre their purpose around being multifunctional spaces for social connection and building place identity.
You can download the full report below.
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A global research and consulting practice for culture and the creative economy
The report outlines the findings from a major study into the international activity of the Arts Council England-supported cultural ecosystem.
International Activity Report
Arts Council England
BOP Consulting was appointed to outline a pilot for a Creative Worker Income Guarantee for Brighton & Hove, working on behalf of the University of Sussex and the ABCD Cultural Recovery Programme.
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The report on how global cities tackle climate change with cultural policies and programmes. Insights from the World Cities Culture Forum's latest report.
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World Cities Culture Forum (WCCF)
Unique case guide is co-produced with the participating cities of WCCF, highlighting city examples and a global cities approach to evidenced-based policymaking.
Culture Counts: New Approaches to Evidence Based Cultural Policymaking in World Cities
World Cities Culture Forum (WCCF)
Working alongside CRAIC, a new research and collaboration centre at Loughborough University, we conducted an extensive survey of virtual production assets throughout the United Kingdom to map the country’s growing ecosystem.
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Loughborough University
The World Cities Culture Report (WCCR) 2022 builds on the ground-breaking 2018 and 2015 Reports. It gives insights on the major challenges world cities facing.
World Cities Culture Report 2022
World Cities Culture Forum (WCCF)
BOP's contribution to the 2nd edition of the report UNESCO's Global Creativity Report, examining policies safeguarding the creative and cultural sectors.
UNESCO's Re|Shaping Policies for Creativity Report – Addressing culture as a global public good
UNESCO
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Leveraging the creative potential of Downtown Kingston through technology
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Our research into the UK's high streets found that 69% of people think culture on their high street makes their area a better place to live.
Culture: The cornerstone of the UK’s high streets
Arts Council England
BOP’s updated Handbook for the Inter-American Development Bank sets out strategies for sustainability and urban resilience
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Inter-American Development Bank - IDB
We investigated the potential impact of AI for European cultural and creative businesses. Explore the transformative opportunities AI brings to industries.
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European Commission
Published today: ‘Design for Good: 90 Years of the RSA Student Design Awards’, a new publication from the RSA, co-authored by BOP
A History of Bright Ideas: 90 Years of the RSA Student Design Awards
The Royal Society for Arts (RSA)
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An evidence-base for the growing Gulf festivals sector
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Our research into the museum workforce is launched, emphasizing the importance of conscientiousness and advocating for a diverse and well-supported sector.
Conscientiousness, optimism, and curiosity
Museums Galleries Scotland
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Nanjing Creative Center
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How is China influencing the future of Cultural Tourism? China's cultural infrastructure projects are redefining the global tourism landscape.
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Chengdu Media Group
Our new report for UNESCO sets out the huge global impact of COVID-19 on the cultural sector. We estimate $750 billion lost for the CCI and 10 million job cuts.
Economic impact of COVID-19 on the Cultural and Creative Industries
UNESCO
Our analysis of the strengths and challenges of music in the Midlands report published for Arts Council England.
Hitting the right notes in the Midlands
Arts Council England